简单暴露效应的理论模型(4)
[14] Cox D S, Cox A. What does familiarity breed? Complexity as a moderator of repetition effects in advertisement evaluation. The Journal of Consumer Research, 1988, 15(1): 111~116
[15] Zizak D M, Reber A S. Implicit preferences: The role(s) of familiarity in the structural mere exposure effect. Consciousness and Cognition, 2004, 13: 336~362
[16] Luka B J, Barsalou L W. Structural facilitation: Mere exposure effects for grammatical acceptability as evidence for syntactic priming in comprehension. Journal of Memory and Language, 2005, 52: 436~459
[17] Willems S, Adam S, Van der Linden M. Normal mere exposure effect with impaired recognition in Alzheimer’s disease. Cortex, 2002, 38(1): 77~86
[18] Marie A, Gabrieli John D E, Vaidya C, Brown B, Pratto F, Zajonc R B, Shaw Richard J. The mere exposure effect in patients with schizophrenia. Schizophrenia Bulletin, 2001, 27 (2): 297~303
[19] Nordhielm C L. A levels-of-processing model of advertising repetition effects. In: Scott L M, Batra R ed. Persuasive imagery: a consumer response perspective. Mahwah, NJ: Lawrence Erlbaum Associates, 2003, 91~104
[20] Compton R J, Williamson S, Murphy S G, Heller W. Hemispheric differences in affective response: Effects of mere exposure. Social Cognition, 2002, 20( 1): 1~17
[21] Campbell M C, Keller K L. Brand familiarity and advertising repetition effects. Journal of Consumer Research, 2003, 30: 292~304
[22] Anand P, Holbrook M B, Stephens D. The formation of affective judgments: the cognitive-affective model versus the independence hypothesis. Journal of Consumer Research, 1988, 15: 386~391
[23] Murphy S T, Monahan J L, Zajonc R B. Additivity of Nonconscious Affect: Combined Effects of Priming and Exposure. Journal of Personality and Social Psychology, 1995, 69 (4): 589~602
[24] Zajonc R B. Feeling and thinking: Preferences need no inferences. American Psychologist, 1980, 35: 151~175
[25] Zajonc R B. Feeling and thinking: Closing the debate over the independence of affect. In: Forgas J P ed. Feeling and Thinking: the role of affect in social cognition. Cambridge UK: Cambridge University Press, 2000. 31~58
[ 上 页 ], 百拇医药(张立荣 管益杰 王 詠)
[15] Zizak D M, Reber A S. Implicit preferences: The role(s) of familiarity in the structural mere exposure effect. Consciousness and Cognition, 2004, 13: 336~362
[16] Luka B J, Barsalou L W. Structural facilitation: Mere exposure effects for grammatical acceptability as evidence for syntactic priming in comprehension. Journal of Memory and Language, 2005, 52: 436~459
[17] Willems S, Adam S, Van der Linden M. Normal mere exposure effect with impaired recognition in Alzheimer’s disease. Cortex, 2002, 38(1): 77~86
[18] Marie A, Gabrieli John D E, Vaidya C, Brown B, Pratto F, Zajonc R B, Shaw Richard J. The mere exposure effect in patients with schizophrenia. Schizophrenia Bulletin, 2001, 27 (2): 297~303
[19] Nordhielm C L. A levels-of-processing model of advertising repetition effects. In: Scott L M, Batra R ed. Persuasive imagery: a consumer response perspective. Mahwah, NJ: Lawrence Erlbaum Associates, 2003, 91~104
[20] Compton R J, Williamson S, Murphy S G, Heller W. Hemispheric differences in affective response: Effects of mere exposure. Social Cognition, 2002, 20( 1): 1~17
[21] Campbell M C, Keller K L. Brand familiarity and advertising repetition effects. Journal of Consumer Research, 2003, 30: 292~304
[22] Anand P, Holbrook M B, Stephens D. The formation of affective judgments: the cognitive-affective model versus the independence hypothesis. Journal of Consumer Research, 1988, 15: 386~391
[23] Murphy S T, Monahan J L, Zajonc R B. Additivity of Nonconscious Affect: Combined Effects of Priming and Exposure. Journal of Personality and Social Psychology, 1995, 69 (4): 589~602
[24] Zajonc R B. Feeling and thinking: Preferences need no inferences. American Psychologist, 1980, 35: 151~175
[25] Zajonc R B. Feeling and thinking: Closing the debate over the independence of affect. In: Forgas J P ed. Feeling and Thinking: the role of affect in social cognition. Cambridge UK: Cambridge University Press, 2000. 31~58
[ 上 页 ], 百拇医药(张立荣 管益杰 王 詠)