张媛 欧阳静

    [摘要] 采用文献调研与逻辑分析的研究方法，对从“一带一路”倡议实施以来中医药文化国际传播方面相关文献进行全面的分析与梳理。传播学围绕传播模式的构成要素，全面考察了中医药文化国际传播的宏观过程，并深入分析了中医药文化国际传播系统内外部的主要影响因素，提出了中医药文化国际传播的对策。但是，受中医药文化国际传播理论和实践的制约，现阶段的研究还有待深化，尤其围绕文化差异、传播载体两个方面的研究还需进一步的更新与完善。

    [关键词] 一带一路;中医药;中医药文化;国际传播

    [中图分类号] R242? ? ? ? ? [文献标识码] A? ? ? ? ? [文章编号] 1673-7210(2020)05(c)-0181-04

    Status and trends of international communication of traditional Chinese medicine culture under the background of “Belt and Road”

    ZHANG Yuan? ?OUYANG Jing

    School of Humanities and Management， Shaanxi University of Chinese Medicine， Shaanxi Province， Xianyang? ?712046， China

    [Abstract] Using the methods of literature research and logic analysis， this paper comprehensively analyzes and combs the literature on the international dissemination of traditional Chinese medicine culture since the implementation of the “Belt and Road” initiative. The results of research show that communication studies around the components of the communication model， comprehensively examines the macroscopic process of the international communication of traditional Chinese medicine culture ......