摘 要：滥用与非法添加食品添加剂引发的食品安全问题，使消费者对食品添加剂的安全性产生了质疑，不仅影响了消费者的购买决策，也对食品行业的健康发展构成了挑战。因此，通过构建透明、科学的基于消费者认知的食品添加剂安全评价体系，收集并分析消费者对食品添加剂的认知数据，采取提升信息透明度、完善动态调整机制、加强监管执法及激励技术创新等策略，可为食品安全管理提供有力支持，保障消费者健康权益，推动食品添加剂行业的可持续发展。

    关键词：消费者认知；食品添加剂；安全评价体系；策略

    Abstract： The food safety problems caused by the abuse and illegal addition of food additives have made consumers question the safety of food additives， which not only affects consumers’ purchasing decisions， but also poses a challenge to the healthy development of the food industry. Therefore， by building a transparent and scientific food additive safety evaluation system based on consumer cognition， collecting and analyzing consumer cognition data on food additives， and adopting strategies such as enhancing information transparency， improving dynamic adjustment mechanisms， strengthening supervision and law enforcement， and stimulating technological innovation， we can provide strong support for food safety management ......